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Human beings have a tendency to get attracted to freebees. People tend to get easily attracted to free stuff, then why not business cards. Free business cards are quite popular among people and it comes handy when one wants to grow the business. It can be cost effective in the short run but it may prove to be a disaster in the long run.
They cannot be a choice in the long run as they do not offer a better finish and since one would like to expand its business one would not compromise with the finish. The back side of this card can divert away the holder from the main information. Instead of thinking about your company, the client might start thinking about the free business cards. It can harm the business as one may lose customer and ultimately the profits.
Since free business cards also contain advertisements of other brands, therefore it may become difficult for one to focus on the product of the company and the message may be ultimately lost. Co-existence of two or more brands would not reap benefits. For serious business building one should opt for customized business cards. Free business cards don't offer the flexibility of choosing the design and styling of the card according to the requirements. |
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