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Whatever comes free is appreciated. It is a general human tendency to get attracted by freebee. There will always be a more rush on the shop offering something free with their product. So why not free business card? After all everybody loves free thing.
Due to its free availability it has become very popular among the small business class. Free business card proves to be more helpful when it comes to growing your business.
But sometime it gives bad impression or even it distracts a person from the main topic.
In short term it may be very cost effective but in long run it proves to be disaster. Take some of the cases:
Case1
Free business cards makes no competitive prospective. You will always go for better finish as compare to a cheaply printed one. Its natural phenomena to look for better first, because it holds you for a moment.
Case2
The ad on the back side of a free business card can divert the holder away from your note. Your new client will start thinking about "free business cards" instead of what your company is all about. This will result in a lost of customer, and ultimately lost of business profit.
Case3
The back side of your business card can be utilized for some important matter pertaining to your business and product. Think from your customer point of view they want to make business with you. So it must include your company's product instead of an advertisement about some other product.
Case4
Your card should contain only those things that are related to your brand or product. The co-existence of other brand on free business cards shadows the unique association of your contacts.
It is wise to spend in custom business cards that grasp concentration and appear more precious. Your client will be impressed by your card and you will love to hold it.
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